Creating a brand for the Education Abroad program at Kansas State University was no small task. The Office of International Programs which houses Education Abroad, deals with nearly a quarter of all students that attend the university every year.
Education Abroad is a worldwide program that both sends students abroad as well as welcomes international students on exchanges from universities all around the world.
Creating a mark that suits these attributes and conveys a message of inclusion and travel was the most important facet to the project. The mark that is shown is the culmination of these elements while following university brand standards, and guidelines.